Post by account_disabled on Jan 23, 2024 21:49:14 GMT -8
A couple of days before the transition to remote work, the Ringostat marketing team decided to organize a book club. We planned to meet informally once a month and share insights from the literature. At first we were upset that the idea would have to be postponed, but quarantine is not a death sentence, but a chance for growth. This article contains a list of books from participants in the Success History section, heads of Internet marketing agencies. Join the Ringostat book club - share your impressions of books from our list and recommend your finds Reading time: 14 minutes Advice from Pavel Strigunov, Alfa Context Avinash Kaushik “Web analytics.
Analysis Fax Lists of information about website visitors" A selection from Anzhelika Elina, CEO of the advertising agency WAM Progect Marina Mogilko “How to become a blogger with an audience of millions” Daniel Kahneman "Think Slowly... Decide Fast" Dan Kennedy "Hard Management" Selection by Alexander Omelyanenko, director of business development at Omelyanenko.pro Martin Lindstrom "Buyology: A Fascinating Journey into the Brain of the Modern Consumer" Robert Kiyosaki and Sharon L. Lecter "Rich Dad Poor Dad" Books from Dmitry Pavlov, owner of UCT Theodore Dreiser trilogy: "The Financier", "Titan", "Stoic" Konstantin Baksht “Building a sales department” Advice from Pavel Strigunov, Alfa Context Avinash Kaushik “Web analytics.
Analysis of information about website visitors" book about web analytics The book describes why you need to pay special attention to qualitative data. It also presents the main analytics tools and examples of their use for business. Particular attention is paid to customer research. The book was published in 2009, and two years later a sequel, “Web Analytics 2.0 in Practice,” appeared. In it, Kaushik presents the author’s concept of a web analytics platform. The book was recommended by our partner Pavel Strigunov, read about him and his agency in the article “A History of Successful Cooperation: Alfa Context” .
Analysis Fax Lists of information about website visitors" A selection from Anzhelika Elina, CEO of the advertising agency WAM Progect Marina Mogilko “How to become a blogger with an audience of millions” Daniel Kahneman "Think Slowly... Decide Fast" Dan Kennedy "Hard Management" Selection by Alexander Omelyanenko, director of business development at Omelyanenko.pro Martin Lindstrom "Buyology: A Fascinating Journey into the Brain of the Modern Consumer" Robert Kiyosaki and Sharon L. Lecter "Rich Dad Poor Dad" Books from Dmitry Pavlov, owner of UCT Theodore Dreiser trilogy: "The Financier", "Titan", "Stoic" Konstantin Baksht “Building a sales department” Advice from Pavel Strigunov, Alfa Context Avinash Kaushik “Web analytics.
Analysis of information about website visitors" book about web analytics The book describes why you need to pay special attention to qualitative data. It also presents the main analytics tools and examples of their use for business. Particular attention is paid to customer research. The book was published in 2009, and two years later a sequel, “Web Analytics 2.0 in Practice,” appeared. In it, Kaushik presents the author’s concept of a web analytics platform. The book was recommended by our partner Pavel Strigunov, read about him and his agency in the article “A History of Successful Cooperation: Alfa Context” .